Average Managers and directors in retail and wholesale Salary in Bristol, City of UA
ONS ASHE 2025 · South West region · Updated October 2025
How Bristol, City of UA compares
For managers and directors in retail and wholesales based in the South West, 2025 brought a median salary of £33,817. To put this in perspective, the UK average is £36,006 — making this 6.1% below the norm. Factor in the South West's cost of living (3.9% below the UK norm) and a £33,817 salary has the purchasing power of approximately £35,189. Compared to the Bristol, City of UA average across all roles (£36,652), managers and directors in retail and wholesales take home 7.7% less.
Cost of Living Adjustment
After adjusting for the regional cost of living (South West index: 96.1, UK=100), a salary of £33,817 has an effective purchasing power of approximately £35,189 — equivalent to earning that amount in an area with average UK costs. The cost of living in the South West is 3.9% below the UK average.
Managers and directors in retail and wholesale salary across UK regions
Managers and directors in retail and wholesale salary in areas near Bristol, City of UA
Salary data is by ONS region. Bristol, City of UA is in the South West region. Below are neighbouring regions — click to explore salaries there.
Managers and directors in retail and wholesale Salary Guide
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Frequently Asked Questions
What is the average managers and directors in retail and wholesale salary in Bristol, City of UA?
The median managers and directors in retail and wholesale salary in the South West (which includes Bristol, City of UA) is £33,817 per year, based on ONS ASHE 2025 data. The mean salary is typically higher due to top earners pulling the average up.
How does managers and directors in retail and wholesale pay in Bristol, City of UA compare to the UK average?
Managers and directors in retail and wholesales in the South West earn 6.1% below the national median of £36,006. Other regions such as London and the South East typically offer higher salaries for this role.
Is managers and directors in retail and wholesale a well-paid job in Bristol, City of UA compared to other roles?
The average salary across all jobs in Bristol, City of UA is £36,652. Managers and directors in retail and wholesales in the South West earn £33,817, which is 7.7% below the local average across all occupations.
About this data
Salary figures for managers and directors in retail and wholesales cover the South West region. The all-jobs average is specific to Bristol, City of UA. Source: ONS ASHE 2025. Methodology.