Average Sales and retail assistants Salary in East Devon
ONS ASHE 2025 · South West region · Updated October 2025
How East Devon compares
In 2025, sales and retail assistantss working in the South West took home a median salary of £14,278 — that's 1.5% below the national average of £14,491. In practical terms, living costs in the South West run 3.9% below average. That means £14,278 stretches to roughly £14,857 in real spending power. To put this alongside local pay more broadly: the average across all jobs in East Devon is £31,874, so sales and retail assistantss sit 55.2% less that benchmark.
Cost of Living Adjustment
After adjusting for the regional cost of living (South West index: 96.1, UK=100), a salary of £14,278 has an effective purchasing power of approximately £14,857 — equivalent to earning that amount in an area with average UK costs. The cost of living in the South West is 3.9% below the UK average.
Sales and retail assistants salary across UK regions
Sales and retail assistants salary in areas near East Devon
Salary data is by ONS region. East Devon is in the South West region. Below are neighbouring regions — click to explore salaries there.
Sales and retail assistants Salary Guide
The full salary guide includes regional breakdowns, cost-of-living adjustments, year-on-year trends, and in-depth FAQs.
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Frequently Asked Questions
What is the average sales and retail assistants salary in East Devon?
The median sales and retail assistants salary in the South West (which includes East Devon) is £14,278 per year, based on ONS ASHE 2025 data. The mean salary is typically higher due to top earners pulling the average up.
How does sales and retail assistants pay in East Devon compare to the UK average?
Sales and retail assistants in the South West earn 1.5% below the national median of £14,491. Other regions such as London and the South East typically offer higher salaries for this role.
Is sales and retail assistants a well-paid job in East Devon compared to other roles?
The average salary across all jobs in East Devon is £31,874. Sales and retail assistants in the South West earn £14,278, which is 55.2% below the local average across all occupations.
About this data
Salary figures for sales and retail assistantss cover the South West region. The all-jobs average is specific to East Devon. Source: ONS ASHE 2025. Methodology.