Average Sales and retail assistants Salary in Oxford
ONS ASHE 2025 · South East region · Updated October 2025
How Oxford compares
According to ONS figures for 2025, the median sales and retail assistants salary in the South East reached £15,246, sitting 5.2% above the national median of £14,491. The cost of living in the South East is 3.2% above the UK average, so a salary of £15,246 has an effective purchasing power closer to £14,773. The all-jobs average in Oxford is £38,779. By comparison, sales and retail assistantss earn 60.7% less than the typical worker locally.
Cost of Living Adjustment
After adjusting for the regional cost of living (South East index: 103.2, UK=100), a salary of £15,246 has an effective purchasing power of approximately £14,773 — equivalent to earning that amount in an area with average UK costs. The cost of living in the South East is 3.2% above the UK average.
Sales and retail assistants salary across UK regions
Sales and retail assistants salary in areas near Oxford
Salary data is by ONS region. Oxford is in the South East region. Below are neighbouring regions — click to explore salaries there.
Sales and retail assistants Salary Guide
The full salary guide includes regional breakdowns, cost-of-living adjustments, year-on-year trends, and in-depth FAQs.
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Frequently Asked Questions
What is the average sales and retail assistants salary in Oxford?
The median sales and retail assistants salary in the South East (which includes Oxford) is £15,246 per year, based on ONS ASHE 2025 data. The mean salary is typically higher due to top earners pulling the average up.
How does sales and retail assistants pay in Oxford compare to the UK average?
Sales and retail assistants in the South East earn 5.2% above the national median of £14,491. This makes the South East one of the higher-paying regions for this role.
Is sales and retail assistants a well-paid job in Oxford compared to other roles?
The average salary across all jobs in Oxford is £38,779. Sales and retail assistants in the South East earn £15,246, which is 60.7% below the local average across all occupations.
About this data
Salary figures for sales and retail assistantss cover the South East region. The all-jobs average is specific to Oxford. Source: ONS ASHE 2025. Methodology.