Average Sales and retail assistants Salary in Wigan
ONS ASHE 2025 · North West region · Updated October 2025
How Wigan compares
Worth noting that sales and retail assistantss in the North West earned £14,443 at the median in 2025. Across the UK as a whole, the figure was £14,491 — a difference of 0.3%. The cost of living in the North West is 8.8% below the UK average, so a salary of £14,443 has an effective purchasing power closer to £15,837. To put this alongside local pay more broadly: the average across all jobs in Wigan is £28,003, so sales and retail assistantss sit 48.4% less that benchmark.
Cost of Living Adjustment
After adjusting for the regional cost of living (North West index: 91.2, UK=100), a salary of £14,443 has an effective purchasing power of approximately £15,837 — equivalent to earning that amount in an area with average UK costs. The cost of living in the North West is 8.8% below the UK average.
Sales and retail assistants salary across UK regions
Sales and retail assistants salary in areas near Wigan
Salary data is by ONS region. Wigan is in the North West region. Below are neighbouring regions — click to explore salaries there.
Sales and retail assistants Salary Guide
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Frequently Asked Questions
What is the average sales and retail assistants salary in Wigan?
The median sales and retail assistants salary in the North West (which includes Wigan) is £14,443 per year, based on ONS ASHE 2025 data. The mean salary is typically higher due to top earners pulling the average up.
How does sales and retail assistants pay in Wigan compare to the UK average?
Sales and retail assistants in the North West earn 0.3% below the national median of £14,491. Other regions such as London and the South East typically offer higher salaries for this role.
Is sales and retail assistants a well-paid job in Wigan compared to other roles?
The average salary across all jobs in Wigan is £28,003. Sales and retail assistants in the North West earn £14,443, which is 48.4% below the local average across all occupations.
About this data
Salary figures for sales and retail assistantss cover the North West region. The all-jobs average is specific to Wigan. Source: ONS ASHE 2025. Methodology.